International Marketing Specialist
Wishpond is a fast-growing tech company located in beautiful Coal Harbour, Vancouver. Our team of 60+ is a diverse group with a common goal of making online marketing easy for marketers of all skill levels. Sounds like the right place for you? Apply for the role of International Marketing Specialist now.
As an International Marketing Specialist, you will help create, implement and measure the effectiveness of strategies to promote Wishpond internationally, particularly in the Latin American market. This role requires a specialist with an understanding of channel marketing programs, social media outlets and all aspects of marketing that increase sell-through.
Skills and Requirements:
- Diploma in International Business Administration or any related degree.
- Expertise in SEM, SEO, PPC, Email, Social Media and other online marketing techniques.
- Data driven, analytical thinker with ability to turn data into recommendations.
- Team oriented, able to adapt and with a strong work ethic in achieving personal and organizational goals.
- Must be able to communicate effectively across all mediums and have superb presentation skills.
- Proficiency in English.
- Proficiency in Portuguese or Spanish is a bonus.
- Knowledge of front-end programming is good to have.
Your activities will include:
- Analyze web metrics and make recommendations to improve website performance including new ways to drive website traffic and revenue opportunities.
- Work with Web Design and Development teams to build marketing materials for product and marketing outlets optimization strategies.
- Help implement e-mail marketing, promotions, and database marketing initiatives to acquire and nurture potential clients.
- Work with Management to develop, implement and maintain all online marketing efforts including, but not limited to, social media, website, etc. for determined international markets.
- Develop various advertising reports, presentations, and written materials on the Wishpond products
- Test and evaluate the characteristics of Wishpond tools for international markets and forecast their responsiveness towards those tools.