Wishpond Appoints Adrian Lim as New Chief Financial Officer

  • Seasoned finance executive Mr. Adrian Lim is promoted to the role of Wishpond’s Chief Financial Officer.

Vancouver, BC, July 8, 2024 – Wishpond Technologies Ltd. (TSXV: WISH, OTCQX: WPNDF) (the “Company” or “Wishpond”), a provider of marketing-focused online business solutions, is pleased to announce the appointment of Adrian Lim as Chief Financial Officer (CFO), effective immediately. Reporting directly to Mr. Ali Tajskandar, CEO of Wishpond, Mr. Lim will have responsibility for all finance, accounting, financial reporting, audit, tax, and capital planning functions. Mr. Lim assumes the CFO role from David Pais who has been the company’s CFO for the past 2 years.

Mr. Ali Tajskandar, CEO of Wishpond, commented, “We are delighted to promote Mr. Lim to Wishpond’s executive team as our new CFO. Mr. Lim’s robust background in finance with a Big Four firm, coupled with his leadership roles as Finance Manager and Group Financial Controller at Wishpond, will be instrumental as we navigate Wishpond’s next phase of strategic growth and innovation. I also want to extend my heartfelt gratitude to David Pais, who has served as our CFO since January 2022, playing a crucial role at an unprecedented time. We deeply appreciate David Pais’ dedication and contributions and wish him all the best in his future endeavors.”

Mr. Lim brings extensive financial leadership experience to his new role as Chief Financial Officer at Wishpond. Previously serving as Group Financial Controller for over three years at the Company, Mr. Lim played a pivotal role in guiding the Company through the multiple acquisitions and growth following the Company going public in December 2020.  

Before joining Wishpond, Mr. Lim honed his skills in the Assurance Practice at Ernst & Young LLP in Seattle, WA, specializing in leading public company audits and transactions across technology, biotech, and Fortune 500 sectors. He also gained valuable financial experience while at BDO Canada LLP in Vancouver, BC.  Mr. Lim holds a BCom from the University of British Columbia, has a CPA designation from CPABC, and has completed the CPA examination in the United States.

Mr. Lim commented, “Having been a part of the team since 2020, I have witnessed firsthand the incredible impact our solutions have on empowering entrepreneurs to achieve online success. Wishpond’s innovative offerings and commitment to delivering comprehensive marketing solutions have always inspired me. My background in accounting with a global accounting firm, coupled with my tenure at Wishpond, has equipped me to enhance and execute Wishpond’s financial strategy.  I am thrilled to take on the role of CFO and look forward to expanding my responsibilities at Wishpond.”

Ali Tajskandar 

Chief Executive Officer

Wishpond Technologies Ltd.

About Wishpond Technologies Ltd.

Based out of Vancouver, British Columbia, Wishpond is a provider of marketing-focused online business solutions. Wishpond is a leading provider of digital marketing solutions that empower entrepreneurs to achieve success online. The Company’s Propel IQ platform offers an “all-in-one” marketing suite that provides companies with marketing, promotion, lead generation, ad management, referral marketing, sales conversion and outbound sales automation capabilities in one integrated platform. Wishpond replaces disparate marketing solutions with an easy-to-use product, for a fraction of the cost. Wishpond serves over 4,000 customers who are primarily small and medium-sized businesses (SMBs) in a wide variety of industries. The Company has developed cutting-edge marketing technology solutions, including an AI powered website builder, an AI email automation tool, an AI Sales Agent and continues to add new AI enabled features and applications. The Company employs a Software-as-a-Service (SaaS) business model where most of the Company’s revenue is subscription-based recurring revenue which provides excellent revenue predictability and cash flow visibility. Wishpond is listed on the TSX Venture Exchange under the ticker “WISH”, and on the OTCQX Best Market under the ticker “WPNDF”. For further information, visit: www.wishpond.com.

Forward-Looking Statements

Statements that are not reported financial results or other historical information are forward-looking statements or forward-looking information within the meaning of applicable securities laws (collectively, “forward-looking statements“). This press release includes forward-looking statements regarding the Company, its subsidiaries and the industries in which they operate, including statements about, among other things sentences and phrases containing or modified by words such as “expect”, “anticipate”, “plan”, “continue”, “estimate”, “intend”, “expect”, “may”, “will”, “project”, “predict”, “potential”, “targets”, “projects”, “is designed to”, “strategy”, “should”, “believe”, “contemplate” and similar expressions, and the negative of such expressions, are not historical facts and are intended to identify forward-looking statements. Readers are cautioned to not place undue reliance on forward-looking statements. Actual results and developments may differ materially from those contemplated by forward-looking statements. Although the Company believes that the expectations reflected in forward-looking statements in this press release are reasonable, such forward-looking statements have been based on expectations, factors and assumptions concerning future events which may prove to be inaccurate and are subject to numerous risks and uncertainties, certain of which are beyond the Company’s control, including, but not limited to the risk factors discussed in the continuous disclosure materials of the Company which are available under the Company’s profile on SEDAR+ at www.sedarplus.ca. The forward-looking statements contained in this press release are expressly qualified by this cautionary statement and are made as of the date hereof. The Company disclaims any intention and has no obligation or responsibility, except as required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

For further information:


Pardeep S. Sangha, 

Investor Relations, Wishpond Technologies Ltd. Email: investor@wishpond.com Phone: 604-572-6392

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